Monthly Marketing with Dave is a regular webinar series brought to you by Philly Tech Entrepreneurs (PTE), featuring Dave Schneider, the organizer of PTE and CEO of Shortlist.io (a Digital Marketing Agency).
In this 30-minute webinar, we’ll explore the topic: SEO for Startups: How to Build a Foundation That Scales
SEO can be a game-changer for startups, but it comes with unique challenges and considerations. This session will equip you with the knowledge to determine if SEO is the right strategy for your startup and how to navigate its intricacies.
In this webinar, we’ll cover:
The Pros and Cons of SEO for Startups
- Why SEO matters for startups: A cost-effective channel for sustainable growth and brand authority.
- Challenges to consider: Long-term investment, delayed results, and high competition in some niches.
Does SEO Make Sense for All Startups?
- Content-heavy or Research-driven Industries
- Saturated or Highly Niche Markets
- Clear Differentiators
A Practical Framework for Startups
- Quick wins to gain traction: Long-tail keywords, local SEO, and partnerships for link building.
- Common SEO mistakes startups make: Over-prioritizing vanity metrics and neglecting ROI.
Actionable Takeaways
- Learn how to determine if SEO aligns with your startup’s goals.
- Discover strategies for maximizing your SEO efforts, even with limited resources.
- Gain tools and tips to measure and showcase ROI effectively.